I just read an article in New York Magazine about Vera Wang and her new line, Vera Wang White. It is a collaboration Vera Wang is doing with David’s Bridal. Not only are they coming out with Vera Wang White wedding gowns but they will also have bridesmaid dresses, shoes, jewelry and accessories!
“We’re not just doing bridal, we’re going to do bridesmaids, eventually shoes, and jewelry accessories,” she told NY Mag at the Angel Ball benefit for cancer research.
I think it is great that she is making this new affordable line where wedding dresses range from $600 to $1200. Her regular bridal collection ranges from $3900 to $20000.
“For the average person, $6,000 is lot of money [to spend on a dress] given the price of the average wedding,” she very correctly pointed out.
So who had the idea to do the collaboration, her or David’s Bridal? “They’ve been approaching us for years,” she said.
Vera Wang still has her contemporary line, Vera Wang Lavender Label, but I am not sure how long it will last. The prices are still pretty high for the average consumer. I have an amazing pair of jeweled ballerina flats but they were around $300. I will wear that out of them but that is a bit high if you aren’t a shoe freak like me! I read a few articles recently that the line was in trouble. I used to see it at Neiman Marcus and Bloomingdales and the shoes I bought recently I could only find on the Bloomingdales website.